Seize emerging markets! Chinese cable companies build factories in Southeast Asia to avoid trade barriers
2025-04-02
Faced with the differentiation of global cable demand, Chinese enterprises have opened up new blue oceans in Southeast Asia, the Middle East, and Africa markets through the "localization+high-end" strategy.
Southeast Asian production capacity layout:
Hengtong Optoelectronics is building a factory in Malaysia to circumvent the restrictions of the US Inflation Reduction Act and radiate to demand strong regions such as Indonesia and Vietnam.
The Shandong International Wire and Cable Industry Exhibition has become a bridge for the transit of Southeast Asia. By 2025, participating companies will achieve orders worth over 500 million US dollars, a year-on-year increase of 60%.
Customized service breakthrough:
Middle East market: Provides desert resistant high-temperature cables, with customized solutions accounting for 40%.
African market: Mainly promoting low-cost and durable cables, combined with the demand for "photovoltaic+energy storage" projects, winning the bid for Nigeria's power grid renovation project.
Deepening technical cooperation:
Zhongtian Technology and European new energy companies jointly developed fire-resistant cables for hydrogen energy scenarios and obtained the T Ü V hydrogen embrittlement safety certification from Germany.
Dongfang Cable has partnered with South Korean LS to develop submarine communication cables that meet the needs of cross sea data interconnection, with a technology premium of over 20%.
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